Building an English Website for Overseas Product Inquiries

Project Background

The company had long generated orders through trade shows, B2B platforms, and overseas representatives. It wanted its own website to maintain product information, support search discovery, and give sales staff a consistent resource for external promotion.

Visitors arriving from a trade-show contact, email, or search result need to identify the product direction, customization scope, and company capabilities quickly. The website therefore had to explain differences between product ranges and the next step for an inquiry instead of simply reproducing a catalog online.

Design and Implementation

The project reorganized product categories, product details, applications, company capabilities, OEM/ODM services, and inquiry paths. It also covered English content structure, mobile use, inquiry forms, foundational SEO, and content management.

Each product range uses a consistent detail-page structure for purpose, key characteristics, and customization. Company and OEM/ODM information supports those pages so a buyer can move from one product to relevant cooperation details and the right inquiry option.

The English interface keeps navigation and forms concise. Mobile layouts, search foundations, and the content system provide a stable base for adding products, updating information, and supporting future overseas marketing.